Hi! Today is your first day.
How do you want to start?
You work for Five Leaf, a fictional online tea shop. You can start from the theory of the roles or jump straight into a simulation. You can switch whenever you like.
Five Leaf
fiveleaf.example
- MartaFounder
- LucaE-commerce
- SaraSocial media and community
- GiorgioSales and shops
- Products
- 120
- Categories
- 6
- Newsletter subscribers
- 8.400
- Sales target
- +20%
TheoryLearn the marketing rolesFor complete beginners: a profile for each role, short lessons with a question after every concept and a quiz at the end.SEO specialistSEA / PPC specialistBrand managerSocial media managerInfluencer marketingCRM managerProduct marketingTrade marketingPR and communicationPartnershipsMarket researchMarketing analytics / martech12roles3lessons per role10'per lessonStart with the theory →
SimulationsPractise like on the jobYou work on Five Leaf's website, social media, ads and brand, with tools like the ones used on the job. Your changes show up straight away, and at the end there's a senior colleague's solution. SEO SEA Brand Social4simulations27exercises3levelsGo to the simulations →
Five Leaf is a fictional company: people, products and numbers are made up for the exercises.